Social Responsibility

Going Beyond Looks

As leaders in Canadian retail, we pledge our commitment to go above and beyond looks through our cause marketing initiatives. We strive to advocate for the causes closest to our hearts with our three key pillars.

Diversity & Inclusivity

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Women’s Empowerment

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Responsibility

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Did you know?

  • Over 50%

    of our models are visible minorities

  • 88%

    of leaders at Reitmans are women

  • 100%

    of our polybags are made of recycled post-consumer content and are recyclable

Mission

At Reitmans, we believe in celebrating our individual differences through an inspiring, fashion-forward wardrobe. Every woman is a source of inspiration just the way she is —no matter her age, size, and origin.

That’s why we’ve dedicated ourselves to supporting Canadian women with an inclusive and positive shopping experience for our customers, our employees and our community.

Vision

As a leading Canadian fashion brand, we strive to represent our core values in all that we do.

Advocating for equality, inclusivity and diversity is how we’re leading a change in the fashion industry toward a more inclusive and sustainable future.

Values

We choose to honour authenticity every day, and we’re committed to making real, lasting changes by using our brand voice to address the topics we find important.


Respect, empowerment and equality are fundamental to our culture: these principles are part of our DNA and they motivate every decision we make.

Learn More About Our Causes

  • Diversity and Inclusivity

    Find out how we’re supporting diversity causes.

    LEARN MORE

  • Women’s Empowerment

    Discover how we work to empower women every day.

    LEARN MORE

  • Responsibility

    Read about the environmental initiatives we're working toward.

    LEARN MORE